The Wall Street Selling Methodology™ is different in that it provides a step  by- step process that prepares the sales team to completely understand the Profit Strategies of their prospective client. Sitting on top of the execution system, it will prepare the team to meet senior level executives and speak their language.

One of the companies that I worked for invested a ton of money on a new CRM (Customer Relationship Management) system which was going to do two things: 

1. Help the sales team organize their sales processes, thereby (by osmosis, I guess) helping us to sell more.

 2. Ensure that the sales managers could track each and every deal in detail, eliminating sandbagging and increasing their management skills (while turning the weekly headache of forecasting into a full blown, mind- numbing migraine.)

 The defined process sparked plenty of debates about what constituted a goal or an objective, as well as value added discussions around whether something was a tactic or a strategy. And when it came to helping you develop a strategy for meeting and selling C – Level executives, it proved about as useful as a man purse for a bull rider.