I personally
know at least a
half dozen
people who are
looking to get
on of those "10
million" new
green jobs. Use
the tools in
Think Like a CEO
to distance
yourself from
all of your
competitors in
order to go get
that
dream job
of yours! To go
get that job,
click here.
The way to
position
yourself to win
your deal is by
differentiating
yourself from
your competition
at the very
first meeting.
It doesn't
matter whether
that is in
person or over
the phone. To
start presenting
yourself as a
professional and
putting distance
between you and
your
competition,
click here.
Do you sell to
non publicly
traded
companies? First
of all, realize
that everything
is a commodity
these days. That
means you have
to add value to
your prospect
through the
sales cycle.
Click on this
link to find out
how.
The traditional
way of
presenting your
value
proposition is
in an Excel
Spreadsheet,
adding up
individual value
buckets. Think
of this as the
wooden-baseball-bat
value
proposition
example. Click
on this link for
the
composite-metal-baseball-bat
value
proposition.
It's tough out
there now. Learn
some specifics
that you can put
in your sales
bag to build
pipeline and
close deals - in
today's
marketplace! Put
some bullets in
your sales gun,
and remember, he
who has the
pistol keeps the
pesos! Click on
this link to
find out how.
Still unsure
about what
Competitive
Distancing is?
You won't be
after you watch
this video:
Of course, if
you think that
"a horse is a
horse" or "a sales
book is a sales
book," watch
the video below, and
then ask
yourself the
question, "Which
horse would I rather be?"
Flow Publishing
will be
releasing
Think Like a CEO
in an audio book
format in early
2009. Beto
Lefevre, a rock
star in his
native Brasil,
wrote and
performed the
theme music for
this audio book
with a song
appropriately
titled, "Catch
Me." To catch
it,
click here.
f you have
any ideas for
future
newsletters,
subjects,questions
on specific
accounts, or how
to approach a
sales situation,
drop Mark a line
at
mark@thinklikeaceo.com
If you are
reading this,
you are very
fortunate...
...and so am I.
I hit the
jackpot by being
born in the USA,
and although I
didn't realize
it at the time, growing up poor
taught me that
hard work equals
steak, and
little or no
work equals
bologna. I had
loving and
supporting
parents who
challenged me
the be the best
that I could be,
and to go out
and make my own
luck.
The launch of
Think Like a CEO
has been nothing
short of
phenomenal. After launching
in December, the
sales of the
book have
exceeded the
publishers
projections, and the
readers of the
book have
already emailed
me with over $6
million dollars
of incremental
sales that they
generated using
the ideas
outlined in the
book. WOW!
In
order to repay
some of this
good fortune, I
will donate
$1,000 to an
organization
called
kiva.org
that is a micro
bank to small
entrepreneurs
throughout the
world. Here's
how it works.
Lenders give
money to Kiva,
who then gives
it to a local
partner that is
responsible for
providing the
loan, collecting
the repayment -
at 0% interest -
and providing
business
updates. Access
to this capital
helps these
entrepreneurs
grow out of
poverty and
better
themselves,
their families,
and their world.
I will provide
updates on this
website as to
the
entrepreneurs
that we are
helping.
It is only
through the help
of each and
every person who
purchased Think
Like a CEO that
I am able to do
this, so I want
to offer my
personal thanks
to the readers
of Think Like a
CEO.
